Fibre-led growth opportunities for NZ bakery and snacks

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Fibre is increasingly recognised by consumers as an important part of gut health, satiety, weight management and everyday wellbeing, creating new opportunities for innovation in bakery and snacks.

Tony Hawkes, senior key account manager at Tate & Lyle New Zealand, says the company’s global NutraStrong prebiotic-certified fibre portfolio enables manufacturers to develop fibre-fortified products that combine taste, nutritional value and consumer appeal.

The portfolio includes Promitor soluble fibre, Euoligo FOS and Sta-Lite polydextrose.

“Designed for formulation flexibility and reliable processing performance, these products support bakery moisture retention, snack texture and nutritional enhancement,” says Hawkes.

“Backed by Tate & Lyle’s scientific expertise and application support, we can help brands create differentiated products that meet evolving consumer expectations while adding value across the category.”

Sponsored content: For more information phone +64 9 536 5177, email enquiries.anz@tateandlyle.com or visit https://www.tateandlyle.com/.

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